Available Nationwide At Leading Grocery Retailers
Nashville, TN, August 11, 2003--Have you heard about Dwight Yoakam's latest hits? He not only has a new single that is coming out, but he is also rolling out new pre cooked meat products products in the Dwight Yoakam's Bakersfield Biscuits brand line of frozen foods.
• When Buck Owens was preparing to open The Crystal Palace in Bakersfield, California, he asked Dwight to "do something special" for the opening. The biscuits that Dwight sent were the inspiration for the Dwight Yoakam's Bakersfield Biscuits™ brand of frozen foods that has since grown beyond the original biscuits to include additional food items.
• The original recipe for Bakersfield Biscuits was based on the taste Dwight remembered from his grandmother Earlene's biscuits.
• The line has expanded beyond biscuits and gravy by popular demand, and has grown to include other foods that taste like the type that Dwight Yoakam enjoyed as a child in rural Kentucky.
• The latest "HITS" to the line of Dwight Yoakam's Bakersfield Biscuits™ Brand food items are Lanky Links™ brand fully cooked pork sausage links and Chicken Lickin's™ brand fully cooked chicken fries. Additionally, the company recently launched another frozen food item under the Chicken Lickin's™ Brand, Buffalo Style Bites. "A spicy, peppery version of all white meat chicken with none of the bones," according to Yoakam. All products are ready to eat in under two minutes in the microwave.
• The entire line of Dwight Yoakam's Bakersfield Biscuits™ brand food items is made of only the finest ingredients, like lean pork and all white meat boneless chicken. The line includes no artificial colors or flavors and no MSG. The products have a unique flavor that appeals to consumers. These products are great for the whole family.
• Everything in the line is easy to prepare: As Dwight says, "Just heat em' and eat em'!"
• Look in the frozen meat section of your grocer's freezer case for these fine products. Wal-Mart Supercenters nationwide and other fine retailers in your area carry Lanky Links™ and Chicken Lickin's™ chicken fries and Buffalo Bites. Look for more innovative new products that will be added to the line this summer. Please ask your local Meat Manager about our products.
For more information, log on to:
www.dwightyoakam.com and www.bakersfieldbiscuits.com
Radio Marketing / Promotions:
Maria Brunner
Insight Management Æ Scottsdale
(480) 951-1882
insightmgt@aol.com
Kendall Maffett
Insight Management Æ Nashville
(615) 329-8090
insightnshkm@aol.com
Sales & Marketing:
John Marburger
Modern Foods
(765) 472-4426 ext. 21
info@modernfoods.net
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